My Professional Background

Results-driven marketing professional with over a decade of experience in brand development, strategic messaging, and impactful design. I offer a diverse skill set across the marketing spectrum, including technical writing, ad copy creation, and the design of customized print and digital materials. My expertise extends to music and video editing, tradeshow and event coordination, and annual marketing planning and budgeting. Currently, I am expanding my expertise in digital marketing, focusing on website optimization, SEO, Google Analytics, and digital strategy.

Marketing Manager at RAE Energy

RAE Energy Inc. | Prime NDT Inc. | UT Quality, Inc. | Prime Inspections, Inc. | Argus NDT, Inc.

RAE | PNDT | UTQ | ANDT: Global provider of welding, nondestructive inspections, and field-joint coating services for pipeline and facility projects in the energy and industrial industries.

  • Strengthen brand recognition through messaging and designs that are consistent, modern, and unique.

    Broaden marketing collateral by developing enhanced presentations, and print materials such as brochures & flyers.

    Revamp these brands’ online presence by refreshing branding, and update all written and visual content. See rae.com; primeinspections.com; argusndt.com

    Assist Argus NDT with the launch of newly developed system, Matrix UT, including creating and launching website, related presentations, LinkedIn posts and with the coordination and promotion of industry tradeshows.

March 2019 - August 2024

Marketing Coordinator at Gyrodata

Gyrodata: Pioneer in gyro surveying technology with a full suite of services in surveying, logging, drilling, and measurements-while-drilling to deliver high-accuracy wellbore placement for upstream applications in the oil & gas industry.

  • Provide written and illustrative content on products and services for marketing collateral, web copy, presentations, and various special projects.

  • Apply technical writing techniques utilizing the SPE Style Guide.

  • Develop strong relationships with in-house and field engineers, operations, and product specialists to enhance understanding, terminology, and communications of products and services.

  • Work closely with the marketing team, management, and executives to ensure branding, objectives, and vision are aligned.

  • Assist the marketing team with the coordination and promotion of events and tradeshows.

  • Extensive design expertise across several programs including Adobe InDesign, Illustrator, Photoshop and Microsoft Word, PowerPoint and Publisher.

April 2017 - March 2019

Marketing Coordinator at Neuman & Esser

NEA Group: German manufacturer of reciprocating compressors for the oil & gas industry, as well as ongoing service and spare parts.

  • Handle all marketing-related items for the North American market, including content creation, ads, mailers, websites, trade shows, promo items, and internal events.

  • Support management and sales team by providing insightful reports on sales forecasts, orders, and various other searches utilizing the CRM database - Microsoft Dynamics.

  • Work closely with Corporate Communications in Germany to develop a yearly marketing plan and budget and ensure our marketing strategies and efforts align with the brand's vision.

July 2013 - December 2016